Example Process
This process is based on the Design Thinking methodology and you can take it as a reference to present your case study.
Buying makeup online with augmented reality.
Buying online is already a different experience than going to the physical store, but when it comes to makeup, our clients are completely lost. But we know it's not because of the middle. itself but because they cannot test whether what they want to buy is going well for them.
Some of the problems we want to solve with our product:
These are the comments of some people who are facing these problems and that you can consider as existing pain points.
I personally do not buy a lipstick without trying how the tone looks on my skin.
The truth is I don't have much idea how to do my makeup and with so many products I get dizzy I would like to have pre-made combinations.
I love to experiment when it comes to makeup but without a doubt, those experiments take me time to see the products I need and the truth is that I spend a lot of time in the store every time I go shopping.
Every time I go out it's with my friends and we always put on makeup together, that's why we buy different makeup and share them, so why spend the same?
Every time I go to the store I drive the people who serve me crazy with my indecision.
I just started doing makeup and I want to create my own set but I don't know where to start.
These tips can help you solve the challenge.
This process is based on the Design Thinking methodology and you can take it as a reference to present your case study.
How great that you solved some challenge! Just leave me the link to include it on the site as an example.
