Example Process
This process is based on the Design Thinking methodology and you can take it as a reference to present your case study.
Enough of promises of miracles. How about we join in exercising?
Every day people are more concerned about being healthy and for that, in addition to improving their diet, they must also increase their physical activity. The thing is, it takes a lot of willpower to do it. And as much as there are many good offers on the market, there are still many people who do not dare to start.
Some of the problems we want to solve with our product:
These are the comments of some people who are facing these problems and that you can consider as existing pain points.
I can't find complete routines in a single app, I have to change depending on the type of training and sometimes I don't know how to combine the exercises.
I always start training on Monday and by Wednesday I lose the desire and it's worse if I have to do it at home.
It's fun when I go to the gym for pilates or spinning classes, but training alone bores me and demotivates me.
The same thing always happens to me in the mornings I have a hard time getting up to train and in the afternoons I don't feel like it anymore after work, the truth is that I have no commitment.
I'm following a guy on YouTube who has good routines but everything is messy there and I don't know how to organize it to create my own calendar with daily routines.
I am super competitive but training alone I get bored of the objectives.
These tips can help you solve the challenge.
This process is based on the Design Thinking methodology and you can take it as a reference to present your case study.
How great that you solved some challenge! Just leave me the link to include it on the site as an example.